Custom software for complex operations

Complex operations
feel like this.
We make
the pieces fit.
We're called Counterpart
for a reason.

Your operation is too specific for off-the-shelf software, so we design and build the piece that's missing. We work as a thought partner beside your team, the counterpart the name promises. People-first, business-minded, and quality-forward.

Fixed-bid engagements· 120+ custom systems launched

a system we launched in 2013 ·   · still running
click the mark to scatter it.
01 Start here

What's your challenge?

Pick the one that's yours.

NEW BUILD

Build something new

You've got the next big idea. You've outgrown spreadsheets. You have a SaaS tool that almost fits. We design the system your operation needs and build it to last.

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LEGACY

Replace a legacy system

The old system got you here, and now you're reaching its limitations. We build its replacement from scratch and move you over safely, with the old one running until the day you no longer need it.

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PROTOTYPE

Graduate a vibe-coded prototype

Vibe coding proved your market fast. As real money and real customers arrive, we build the enterprise version: architecture chosen on purpose, built to scale, and ready for the customers you're about to win.

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CUSTOM AI

Leverage custom AI

AI built into your workflow, running on your data. AI solutions rooted in strategy, design, data, and experience, with the guardrails a real operation needs.

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02 How we work

Fixed price. Scoped to complexity, not to a clock.

We do everything based off complexity. You approve the bid before we build, and you're never surprised by what's coming next.

DIFFERENTIATOR §01

The number, in the room

We scope the work on complexity, commit to the figure, and estimate the timeline before the meeting ends. Most shops send a proposal next week. We put our name on it today.

DIFFERENTIATOR §02

Requirements by Design

Clarity before code. With the bid committed, we refine the requirements through design itself, screen by screen, so what gets built is what your team actually needs. That design drives the build.

DIFFERENTIATOR §03

If the scope changes

Real projects adapt. When something genuinely new comes up, we re-scope it in the open and you decide, before any work or cost is added. All our projects run with full transparency.

DIFFERENTIATOR §04

Two weeks to clarity

Start with a short discovery. At the end you own a complete requirements document, ready to build from whenever you are. Clarity first, and you commit only when it's right for you.

After launch

Keep building with us and we fix bugs for free. We call it the continual-improvement warranty.

03 Proof you can check

Systems still running years after launch.

In production

Nine years running Indiana high school sports.

We designed, built, and still operate myIHSAA: officials licensing, eligibility, tournament hosting, and ticketing, the platform every Indiana sport's season runs on. We're their software counterpart.

9 years Same senior developers since day one The backbone of Indiana high school sports
See the full story →
since 2017
in continuous production
Overseas manufacturing, domestic products

Built once, ran for years.

A custom furniture maker tracks every order, from intake to delivery, on a platform we built in 2019. It once ran three years straight without a single billable fix.

See the story →
Education · Statewide

Every dollar of Indiana's state financial aid.

We built ScholarTrack for the Commission for Higher Education: applications, awards, and aid for every public and private college in the state.

See the story →
Industrial Construction

Thirteen years on the same system.

BMWC Constructors has run day-to-day operations on software we launched in 2013 and still maintain. Quiet, dependable, and exactly the point.

See the story →

“They understand your process almost better than you by the time the project is done.”

Corey Reinker · Director of UsedPhotoPro, Roberts Camera · see the story →
04 Who we build for

We've likely built in your industry.

Here are some highlights.

Yours not on the list? These are just where we go deepest. After 120+ systems, the map is wider than one page. Explore the industries →
counterpart-knowledge · internal
 
From a real project we built

 

05 AI, with substance

We build AI grounded in your own history.

Custom systems that know how your organization actually works. We run our own company on one we built, so we know what it takes.

See what we build with AI →
Our stance on AI tools

AI is the industrial mixer. It handles the parts that have been cooked ten thousand times before. The architecture, the data model, and the judgment are still made by people, and that's the part you're paying for.

06 Players Ready

The people who build it keep it running.

When we build your system, the same people own it, and they're still here when you call in year three.

Long tenure doesn't mean old tools. Your system is enterprise infrastructure, so we build it on current, proven technology: cutting edge but never bleeding edge, where nothing you depend on gets retired before you launch.

1 team
no offshore, here for the long haul
0
years building software in Indiana
0
year average across our top-ten clients
Meet the whole team →

Want to talk about your project?

A short conversation about your challenge. We'll reply within a business day.

Prefer email? info@counterpart.biz